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Layered Execution -

Multi-Layer Outbound Architecture

Tier 1

Infrastructure & Campaign Operations

This layer provides the technical foundation required for stable outbound execution across multiple client accounts.

• Domain and inbox architecture
• SPF, DKIM, DMARC configuration
• Deliverability monitoring
• Infrastructure rotation and mitigation
• Workspace and campaign coordination
• Compliance alignment (CAN-SPAM / GDPR where applicable)
• List hygiene and verification
• Automated reply routing
• Operational reporting

Tier 2

Managed Replies & Lead Coordination

Adds structured reply handling and qualification on top of Tier 1. Designed to maintain conversion quality and structured lead routing.

• Centralized inbox management
• Reply classification (positive / neutral / negative)
• ICP validation
• Objection tagging
• CRM-ready summaries
• Calendar coordination

Tier 3

Shared SDR / Cold Calling Pods

Extends outbound beyond email using a shared SDR model aligned with campaign messaging. Built for cost-efficient multi-client scalability.

• Shared SDR allocation
• 30–50 calls per client per day
• Email-to-call trigger logic
• Warm lead prioritization
• Unified narrative across channels
• Performance tracking

Tier 4

Dedicated SDR & Full Outbound Ownership

For agencies requiring maximum pipeline impact and dedicated execution. Full execution. Strategy remains agency-owned.

• Dedicated SDR per client
• Manual engagement across channels
• Meeting booking & confirmation
• Direct sales coordination
• Continuous optimization

Tier 5

Intelligence & Visibility

Outbound is monitored, not guessed.

• Reply sentiment analysis
• Deliverability trend tracking
• Intent scoring
• ICP refinement insights
• CRM-ready documentation
• Structured reporting dashboards

Controlled Systems. Predictable Output.

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Who is it for -

Designed for Defined Niches

This framework works best when:
• Agencies serve a singular vertical
• Messaging patterns repeat
• ICP remains consistent across accounts
• Portfolio-level scalability is required

About Us

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Successful Project

how our outbound

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